PR & influencer management
INFLUENCERCAMPAIGNMANAGEMENTINFLUENCER CAMPAIGNMANAGEMENT
Find better-fit creators, invite them into campaigns, and keep every submission trackable.
Built for brands, creators, and DFW teams managing discovery, profile quality, campaign invites, content approval, and performance context.
What brands can do
Run the creator side of the campaign.
Discover creators, compare fit, send invites, review submissions, and keep campaign status visible without building the whole process in chat.
Creator campaigns with less chasing.
The influencer page explains the brand and creator workflow: discovery, profile quality, invites, submissions, and campaign visibility.
Discover
Find creators by niche, audience, location, and campaign fit.
Compare
Review profiles, notes, audience context, rates, and readiness.
Invite
Move shortlists into campaign invites with deliverables attached.
Track
Follow submissions, status, approvals, and campaign progress.
Creators get a clear portal too.
Influencers are not just records inside a CRM. They can keep profiles fresh and respond to campaign work from their side.
Register profile
Creators add portfolio links, niches, rates, social handles, and audience context.
Receive invites
Campaign opportunities, requested deliverables, and next steps stay visible.
Submit work
Drafts, links, notes, and approval status stay connected to the campaign.
For campaigns that need creators and control
Influencer workflows connect discovery, campaign operations, creator onboarding, and submission tracking.
Paid partnerships
Shortlist creators, attach deliverables, and move confirmed fits into campaign work.
Creator onboarding
Let influencers register and keep their media kit, rates, and social profile fresh.
Performance context
Track submissions, next steps, approval readiness, and campaign follow-up.
Frequently asked questions
What is the influencer platform for?
It helps brands discover creators, compare campaign fit, build shortlists, manage outreach, track deliverables, and keep creator activity connected to the campaign workspace.
Which creator platforms are supported?
Creator search and profiles are designed around TikTok, Instagram, and YouTube, with creator metrics, handles, audience notes, and content performance shown where available.
How does creator matching decide who is a good fit?
Matching considers niche fit, audience quality, location, platform, engagement, average views, growth, authenticity signals, brand safety, and the actual campaign brief.
Is this just a creator directory?
No. Search is only the first step. Shortlisted creators can move into roster management, outreach status, contract status, notes, content submissions, and reporting.
Can clients save and shortlist creators?
Yes. Shortlisted creators are stored in the campaign roster so they remain available after refresh and can move into outreach management.
Can influencers register themselves?
Yes. Creators can sign up, complete profile details, connect or add social accounts, receive invites, and submit campaign content from the creator portal.
Do registered creators rank differently?
Registered creators are prioritized because their profiles are fresher, campaign-ready, and easier for DFW to validate than imported profiles.
How are campaign invitations handled?
Influencers can view campaign invites, accept or decline opportunities, and track confirmed campaign work from their portal.
Can creators submit content links?
Yes. Creators submit post URLs for assigned campaigns, and DFW can review status, update deliverables, and track reported performance.
Who uses the shared login?
Brand clients and influencers use the public login and are routed by role. Admin and internal team users use restricted staff login routes.
Can influencer work connect to metaverse campaigns?
Yes. A campaign can combine creator discovery, paid partnerships, content reporting, and a metaverse event workspace under the same client account.